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4.6
average rating is 4.6 out of 5
Jared Kleinman
Marketing Director
Speedy Servicing
Web to Lead Gen
Updated:
12/15/23
4.5
21 People love itaverage rating is 4.5 out of 5, based on 21 votes, People love it
This playbook makes lead gen easy for you by automating your sales conversations with new leads that land on your website. Newly generated leads are added to a multichannel lead conversion flow that helps you grow your sales opportunities and close more deals.
I collaborated with Ehsan Khalil and the client services team at Makesbridge to bring this effective strategy to large-scale digital marketing. Ehsan and his team honed their understanding of email marketing, managing email delivery issues, and multi-channel messaging through their work with over 500 engagements worldwide over the past 12 years.
If you need a tried and tested lead gen communication sequence, try this Playbook for 30 days to boost your email delivery performance, test MMS, and increase ROI.
Lead Conversion Flow for B2B and B2C
Updated:
12/15/23
4.5
19 People love itaverage rating is 4.5 out of 5, based on 19 votes, People love it
If you don't have a consistent messaging channel, you've got a long-term strategic problem. Use this Playbook to steady your email performance and use alternative direct media channels within your automation sequences.
Stats Tell You Why:
Gmail is notorious for blocking email, sending commercial messages to spam, and searching for delivery remedies consistently spikes every few months.
- As of April 2020, Google has 6 million businesses paying for G Suite, while it has 120 million G Suite for
Education users.
- In 2022, there are 1.8 billion Gmail Users
Email is crowded!
- The average worker gets 121 messages per day. How do you stand out?
I collaborated with Ehsan Khalil and the client services team at Makesbridge to bring this effective strategy to large-scale dental marketing. Ehsan's and his team honed their understanding of email marketing, managing Gmail issues, and multi-channel messaging through their work with over 500 engagements worldwide over the past 12 years.
If you purchase leads and have multiple list-building sources, try this Playbook for 30 days to boost your Gmail delivery performance, test MMS, and increase ROI.
Makesbridge
Makesbridge has the highest user ratings on AppExchange and G2Crowd. My firm has demanding clients who need to know we’re on top of their KPIs and adding value. Makesbridge’s staff go out of their way to make us look brilliant to clients.
Domain Warming
Domain warming is a process that involves gradually increasing the volume of emails sent from a new or recently dormant email domain to establish a positive reputation with internet service providers (ISPs) and email clients. This process helps to improve email deliverability rates, ensuring that emails reach their intended recipients' inboxes rather than being flagged as spam or blocked entirely. The benefits of domain warming include:
Improved email deliverability rates: Domain warming helps to establish a positive sender reputation, which can lead to higher email deliverability rates. According to research by Return Path, email deliverability rates can improve by up to 28% through proper email warm-up practices.
Increased email engagement: By gradually increasing the volume of emails sent, domain warming helps to ensure that recipients are engaged with and interested in the content of the emails. This can lead to higher open and click-through rates, which can ultimately increase the success of marketing and customer communication campaigns.
Reduced risk of being flagged as spam: When email domains are not properly warmed up, ISPs and email clients may view them as suspicious or spammy, leading to a higher likelihood of being flagged as spam or blocked. Domain warming helps to establish trust with ISPs and email clients, reducing the risk of being flagged as spam.
Improved sender reputation: By following proper domain warming practices, email senders can establish a positive sender reputation, which can lead to higher email deliverability rates over time.Solid email message delivery is crucial for the success of marketing and customer communication campaigns. According to research by HubSpot, email marketing has an average ROI of 42:1, making it one of the most effective marketing channels available. However, if emails are not delivered to recipients' inboxes, this ROI potential is severely diminished. In fact, according to Return Path, only 80% of commercial emails actually reach subscribers' inboxes. Proper domain warming can help to increase this number, leading to more successful email marketing and customer communication campaigns.
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